What Is Brand Protection?

Brand Protection is the proactive process of detecting, monitoring, and eliminating online threats that impersonate, misuse, or exploit your brand. These threats include fake domains, phishing websites, fraudulent ads, rogue social media accounts, unauthorized brand usage, and counterfeit online storefronts.

In today’s digital landscape, threat actors use brand impersonation to:

DataguardNXT ensures your brand remains protected across the full digital ecosystem continuously, globally, and at scale.

Why Brand Protection Matters

Cybercriminals increasingly rely on brand deception to execute attacks. Even a single fake website or scam profile can cause:

Financial loss

Legal liabilities

Loss of customer confidence

Damage to brand reputation

Increased phishing incidents

Social engineering attacks

Long-term trust erosion

With DataguardNXT, you gain visibility, control, and proactive defense across all areas where your brand can be abused.